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Category | : POST GRADUATE DIPLOMA PROGRAMMES |
Sub Category | : Post Graduate Diploma in Marketing Management (PGDIMM) |
Products Code | : PGDIMM-MMPM-S1-6.63 |
HSN Code | : 490110 |
Language | : English, English |
Author | : BMAP EDUSERVICES PVT LTD |
Publisher | : BMAP EDUSERVICES PVT LTD |
University | : IGNOU (Indira Gandhi National Open University) |
Pages | : 50 |
Weight | : 157gms |
Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
The MMPM 003 Product and Brand Management course from IGNOU's PGDIMM program is a critical resource for students aspiring to master the nuances of product development and brand management. This course offers a detailed exploration of the product lifecycle, brand equity, brand positioning, and portfolio management.
#ProductManagement #BrandManagement #MarketingStrategy #IGNOU #PGDIMM #ExamPreparation #BrandEquity #ProductLifecycle
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