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BSM 011 Service Quality and Improvement | IN-DEPTH STUDY GUIDE for IGNOU

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BSM 011 Service Quality and Improvement | IN-DEPTH STUDY GUIDE for IGNOU

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BSM 011 focuses on understanding service quality and strategies for continuous improvement. Explore methods to enhance service delivery and customer satisfaction in service-oriented industries.
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  • Service Quality Concepts: Covers theories and models related to service quality management.
  • Continuous Improvement Strategies: Explores methods for identifying and implementing service improvements.
  • Industry Relevance: Tailored for BBASM students with emphasis on service quality in diverse service sectors.
  • Exam Preparation: Structured to aid in exam readiness with comprehensive coverage and practice materials.
Category : BACHELOR‘S DEGREE PROGRAMMES
Sub Category : Bachelor of Business Administration (Services Management) (BBASM)
Products Code : BBASM-S4-3.04
HSN Code : 490110
Language : English
Author : BMAP EDUSERVICES PVT LTD
Publisher : BMAP EDUSERVICES PVT LTD
University : IGNOU (Indira Gandhi National Open University)
Pages : 300
Weight : 199 GM
Dimensions : 21.0 x 29.7 cm (A4 Size Pages)



Details

BSM 011 Service Quality and Improvement provides BBASM students with a comprehensive understanding of service quality management and strategies for continuous improvement. The course covers various theories, models, and frameworks related to service quality, as well as practical techniques for enhancing service delivery and customer satisfaction.

The study material emphasizes practical application, offering real-world examples and case studies from different service industries. Through these examples, students gain insights into how service quality concepts are applied in practice, preparing them to address real-world challenges in their careers.

Comprehensive coverage of all syllabus topics ensures thorough preparation for exams. Detailed explanations, examples, and practice materials help students strengthen their understanding and excel in assessments.

Moreover, BSM 011 equips students with the knowledge and skills needed to drive service quality and improvement initiatives within service-oriented businesses. By mastering service quality concepts and continuous improvement strategies, students can contribute effectively to enhancing customer satisfaction and loyalty.

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