BSM 001 Fundamentals of Management | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 002 Basics of Marketing | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 003 Written Communication Skills | IN-DEPTH STUDY GUIDE for IGNOU 
BSMA 001 Basic IT Skills | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 004 Foundations of Services Marketing | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 006 Understanding Customer Requirements | IN-DEPTH STUDY GUIDE for IGNOU 
BSMA 002 Communication and Soft Skills | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 007 Understanding Human Behavior | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 008 Basic Quantitative Techniques | IN-DEPTH STUDY GUIDE for IGNOU 
BEVAE 181 Environmental Studies | IN-DEPTH STUDY GUIDE for IGNOU 
BSMA 003 Advanced IT Skills | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 009 Introduction to Service Operations | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 010 Service Design | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 011 Service Quality and Improvement | IN-DEPTH STUDY GUIDE for IGNOU 
BSMA 004 Accounting as Information System | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 012 Economy and Services | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 013 Delivering and Performing Service | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 014 Managing Service Operations - I | IN-DEPTH STUDY GUIDE for IGNOU 
BSMA 005 Data Processing and Reporting | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 016 Managing Service Operations - II | IN-DEPTH STUDY GUIDE for IGNOU 
BSM 017 Service Entrepreneurship | IN-DEPTH STUDY GUIDE for IGNOU 
BSMA 006 Research Process | IN-DEPTH STUDY GUIDE for IGNOU BSM 005 Focus on the Customer | IN-DEPTH STUDY...
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| Category | : BACHELOR‘S DEGREE PROGRAMMES |
| Sub Category | : Bachelor of Business Administration (Services Management) (BBASM) |
| Products Code | : BBASM-S2-3.04 |
| HSN Code | : 490110 |
| Language | : English |
| Author | : BMAP EDUSERVICES PVT LTD |
| Publisher | : BMAP EDUSERVICES PVT LTD |
| University | : IGNOU (Indira Gandhi National Open University) |
| Pages | : 300 |
| Weight | : 199 GM |
| Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
BSM 005 Focus on the Customer is crafted to equip BBASM students with the knowledge and skills to prioritize customer satisfaction and loyalty in service-oriented industries. This course covers a range of customer-centric strategies, providing practical insights into understanding and meeting customer needs and expectations.
The study material emphasizes the application of customer-focused techniques in real-world scenarios, offering real-world examples and case studies from service sectors. Through these examples, students gain a deeper understanding of how customer-centric approaches are implemented in various service industries, preparing them for the challenges of the field.
Comprehensive coverage of all syllabus topics ensures thorough preparation for exams. Detailed explanations, examples, and practice materials aid students in strengthening their understanding and excel in assessments.
Moreover, BSM 005 equips students with the skills needed to succeed in customer-centric roles within service-oriented businesses. By mastering customer-focused strategies, students can effectively enhance customer satisfaction and loyalty, contributing to the success and growth of service industries.
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