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Category | : MASTER‘S DEGREE PROGRAMMES |
Sub Category | : Master of Arts (Entrepreneurship) (MAER) |
Products Code | : MAER-MER-S2-5.60 |
HSN Code | : 490110 |
Language | : English |
Author | : BMAP EDUSERVICES PVT LTD |
Publisher | : BMAP EDUSERVICES PVT LTD |
University | : IGNOU (Indira Gandhi National Open University) |
Pages | : 100-130 |
Weight | : 157gms |
Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
MER-006 Management of New and Small Enterprises is a foundational course designed for students pursuing the Master of Arts (Entrepreneurship) (MAER) degree. This course provides a comprehensive overview of entrepreneurial management principles and strategies tailored for new and small enterprises. Topics include leadership development, strategic planning, financial management, marketing, and operational efficiency. Case studies of successful small businesses and practical exercises enhance students' ability to apply management concepts in real-world scenarios.
Key benefits of this course include:
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