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MER-004 Business Development and Entrepreneurial Competencies | Quick Readable Notes For IGNOU Exam

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MER-004 Business Development and Entrepreneurial Competencies | Quick Readable Notes For IGNOU Exam

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An advanced course focusing on business growth strategies and essential entrepreneurial competencies, critical for MAER students aiming to scale and sustain ventures.
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  • Strategic approaches to business development and growth.
  • Development of entrepreneurial competencies and leadership skills.
  • Case studies on scaling startups and managing growth challenges.
  • Practical exercises in business planning and execution.
Category : MASTER‘S DEGREE PROGRAMMES
Sub Category : Master of Arts (Entrepreneurship) (MAER)
Products Code : MAER-MER-S1-5.60
HSN Code : 490110
Language : English
Author : BMAP EDUSERVICES PVT LTD
Publisher : BMAP EDUSERVICES PVT LTD
University : IGNOU (Indira Gandhi National Open University)
Pages : 100-130
Weight : 157gms
Dimensions : 21.0 x 29.7 cm (A4 Size Pages)



Details

MER-004 Business Development and Entrepreneurial Competencies is a comprehensive course designed for students pursuing the Master of Arts (Entrepreneurship) (MAER) degree. This course explores business development strategies, focusing on scaling ventures and sustaining growth in dynamic markets. It emphasizes the development of entrepreneurial competencies such as leadership, innovation, and resilience. Topics include strategic planning, financial management, marketing strategies, and operational excellence.

Key benefits of this course include:

  • Comprehensive Coverage: Detailed study of business growth strategies and entrepreneurial competencies.
  • Practical Insights: Case studies of successful startups and growth-stage companies.
  • Skill Development: Enhances leadership, strategic thinking, and execution skills.
  • Exam Preparation: Includes exam-focused summaries and quick revision notes covering essential syllabus topics in a concise format (100 - 130 pages).

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