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Category | : MASTER‘S DEGREE PROGRAMMES |
Sub Category | : Master of Business Administration – Marketing Management (MBAMM) |
Products Code | : MBAMM-MMPC-S1-5.08 |
HSN Code | : 490110 |
Language | : English |
Author | : BMAP EDUSERVICES PVT LTD |
Publisher | : BMAP EDUSERVICES PVT LTD |
University | : IGNOU (Indira Gandhi National Open University) |
Pages | : 100-130 |
Weight | : 157gms |
Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
The MMPC 001 Management Functions and Organisational Processes textbook is an invaluable resource for students pursuing a Master of Business Administration in Marketing Management. This book delivers an in-depth understanding of critical management functions such as planning, organizing, leading, and controlling. It also elaborates on the essential organizational processes, ensuring that students grasp the complexities of effective management within a marketing context.
Benefits:
How It Helps in Exams:
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