MMPC 007 Business Communication | Guess Papers of IGNOU 
MMPC 001 Management Functions and Organisational Processes | Guess Papers of IGNOU 
MMPC 002 Human Resource Management | Guess Papers of IGNOU 
MMPC 003 Business Environment | Guess Papers of IGNOU 
MMPC 004 Accounting for Managers | Guess Papers of IGNOU 
MMPC 005 Quantitative Analysis for Managerial Applications | Guess Papers of IGNOU 
MMPC 006 Marketing Management | Guess Papers of IGNOU 
MMPC 007 Business Communication | Guess Papers of IGNOU 
MMPC 008 Information Systems for Managers | Guess Papers of IGNOU 
MMPC 009 Management of Machines and Materials | Guess Papers of IGNOU 
MMPC 011 Social Processes and Behavioural Issues | Guess Papers of IGNOU 
MMPC 012 Strategic Management | Guess Papers of IGNOU 
MMPC 013 Business Laws | Guess Papers of IGNOU 
MMPC 014 Financial Management | Guess Papers of IGNOU 
MMPC 015 Research Methodology for Management Decisions | Guess Papers of IGNOU 
MMPC 016 International Business Management | Guess Papers of IGNOU 
MMPM 001 Consumer Behaviour | Guess Papers of IGNOU 
MMPM 002 Sales Management | Guess Papers of IGNOU 
MMPM 003 Product and Brand Management | Guess Papers of IGNOU 
MMPC 017 Advanced Strategic Management | Guess Papers of IGNOU 
MMPC 018 Entrepreneurship | Guess Papers of IGNOU 
MMPC 020 Business Ethics and CSR | Guess Papers of IGNOU 
MMPC 010 Managerial Economics | Guess Papers of IGNOU 
MMPC 011 Social Processes and Behavioural Issues | Guess Papers of IGNOU 
MMPC 016 International Business Management | Guess Papers of IGNOU 
MMPM 005 Marketing of Services | Quick Readable...
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| Category | : MASTER‘S DEGREE PROGRAMMES |
| Sub Category | : Master of Business Administration – Marketing Management (MBAMM) |
| Products Code | : MBAMM-MMPC-S3-S-5.08 |
| HSN Code | : 490110 |
| Language | : English, English |
| Author | : BMAP EDUSERVICES PVT LTD |
| Publisher | : BMAP EDUSERVICES PVT LTD |
| University | : IGNOU (Indira Gandhi National Open University) |
| Pages | : 50 |
| Weight | : 157gms |
| Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
Explore MMPM 005 Marketing of Services, tailored for MBAMM students specializing in Marketing Management. This guide provides comprehensive coverage with 50-60 pages of Guess Papers focused on essential exam questions as per IGNOU's syllabus. Topics include service characteristics such as intangibility, inseparability, variability, and perishability, service marketing strategies covering service quality, pricing, distribution, and promotion, customer relationship management strategies for building and sustaining customer relationships, and service innovation to adapt to changing consumer needs. Prepare effectively for exams with practical examples and detailed insights into key concepts in marketing of services.
Benefits:
#IGNOU #MBAMM #MarketingofServices #CustomerRelationshipManagement
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The IGNOU solved assignments and guess papers provided on this platform are for reference purposes only and should not be used to engage in educational dishonesty. These materials serve as learning and study tools and are not intended for submission as original work. Users are responsible for using these materials ethically and in accordance with their educational institution's guidelines. We do not assume liability for any misuse or consequences resulting from the use of these materials. By accessing and utilizing these resources, users agree to this disclaimer.
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