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BRL 102 Introduction to Retail Marketing | Quick...
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| Category | : BACHELOR‘S DEGREE PROGRAMMES |
| Sub Category | : Bachelor of Business Administration (Retailing) (BBARIL) |
| Products Code | : BBARIL-S1-3.11 |
| HSN Code | : 490110 |
| Language | : English |
| Author | : BMAP EDUSERVICES PVT LTD |
| Publisher | : BMAP EDUSERVICES PVT LTD |
| University | : IGNOU (Indira Gandhi National Open University) |
| Pages | : 300 |
| Weight | : 199 GM |
| Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
This study guide, designed for the subject BRL 102 Introduction to Retail Marketing, serves as an in-depth resource for students pursuing a Bachelor of Business Administration (Retailing) (BBARIL). The guide extensively covers the fundamental concepts and practices in retail marketing, providing an introduction to retail marketing strategies. With a focus on comprehensive coverage, analysis of real-world case studies, and exam-oriented material, students gain a deep understanding of retail marketing principles and their practical application. With content spanning 300-350 pages, this guide ensures thorough preparation, catering to the specific needs of BBARIL students.
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