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Category | : POST GRADUATE DIPLOMA PROGRAMMES |
Sub Category | : Post Graduate Diploma in Advertising and Integrated Communication (PGDAIC) |
Products Code | : 8.31-PGDAIC-ASSI |
HSN Code | : 490110 |
Language | : English |
Author | : BMAP EDUSERVICES PVT LTD |
Publisher | : BMAP EDUSERVICES PVT LTD |
University | : IGNOU (Indira Gandhi National Open University) |
Pages | : 20-25 |
Weight | : 157gms |
Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
This assignment solution provides comprehensive answers and insights for the subject MNM 021 Integrated Communication Practices. It includes detailed explanations of key topics, thorough analysis, and practical case studies to help students understand the role of strategic communication in branding, public relations, and marketing. The content is structured as per the latest IGNOU guidelines, ensuring clarity, accuracy, and academic excellence.
Integrated Communication Practices explores how various communication channels (advertising, PR, digital marketing, social media, corporate communication) work together to create a consistent brand message. This assignment covers strategic communication planning, media relations, audience engagement, content marketing, crisis communication, storytelling in branding, and digital transformation in integrated communication. It also includes case studies on successful integrated marketing campaigns, social media strategies, and corporate branding initiatives.
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