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Category | : FOUR-YEAR UNDERGRADUATE PROGRAMMES |
Sub Category | : Bachelor of Commerce (BCOMF) |
Products Code | : FYUP-BCOMF-QRN |
HSN Code | : 490110 |
Language | : Hindi, Hindi |
Author | : BMAP EDUSERVICES PVT LTD |
Publisher | : BMAP EDUSERVICES PVT LTD |
University | : IGNOU (Indira Gandhi National Open University) |
Pages | : 100-130 |
Weight | : 157gms |
Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
The BCOS-186 Personal Selling and Salesmanship study guide is crafted specifically for students in IGNOU’s Bachelor of Commerce (BCOMF) program. This guide provides an insightful journey into the dynamic world of personal selling and effective sales techniques. It is designed to support students in mastering the key concepts of salesmanship, from understanding customer needs to learning persuasive selling strategies. By focusing on the most frequently asked concepts in the BCOS-186 course, this guide condenses extensive study material into 130-150 easy-to-read pages, ensuring that you grasp the subject's core without feeling overwhelmed.
This study guide is highly beneficial as it offers exam-focused insights and conceptual clarity. It is especially designed for IGNOU’s exam pattern, offering quick-read and digestible notes that are ideal for last-minute revisions. With this book, you gain access to key concepts, including personal selling, types of sales presentations, and ethical sales practices, helping you stay prepared for the important topics that frequently appear in exams.
Concise Content: The study guide has been meticulously prepared to cover all vital topics in just 130-150 pages. By focusing on the core ideas and skipping unnecessary details, it ensures that your time is spent efficiently on important concepts that appear in IGNOU exams.
Easy-to-Follow Structure: Designed to be exam-friendly, the layout provides a quick overview of each topic, with highlighted points and easy-to-navigate sections. This setup allows you to pinpoint key ideas, especially when time is limited during revision.
Comprehensive Coverage of Important Topics: This guide dives into all significant concepts in personal selling, including customer psychology, types of selling, sales presentations, and ethics in sales. Additionally, it includes examples and scenarios to enhance understanding and bring practical relevance to each topic.
With this study guide, IGNOU students no longer need to sift through hundreds of pages. Instead, you’ll find all key areas streamlined into a compact, easy-to-read format that keeps your revision sessions highly productive. Concepts are summarized in short, clear sections, ensuring that even complex ideas are presented in a way that’s easy to digest.
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