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MMPC 006 Marketing Management | IN-DEPTH STUDY GUIDE for IGNOU

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MMPC 006 Marketing Management | IN-DEPTH STUDY GUIDE for IGNOU

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Comprehensive study guide for MMPC 006 Marketing Management. Essential for MBA (Human Resource Management) students.
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  • Extensive coverage of marketing management principles and strategies
  • Includes case studies and real-world marketing scenarios
  • Structured for easy understanding and practical application
  • Essential for exam preparation and professional competence
Category : MASTER‘S DEGREE PROGRAMMES
Sub Category : Master of Business Administration – Human Resource Management (MBAHM)
Products Code : MBAHM-S1-5.05
HSN Code : 490110
Language : English
Author : BMAP EDUSERVICES PVT LTD
Publisher : BMAP EDUSERVICES PVT LTD
University : IGNOU (Indira Gandhi National Open University)
Pages : 300
Weight : 199 GM
Dimensions : 21.0 x 29.7 cm (A4 Size Pages)



Details

This MMPC 006 Marketing Management study guide is a vital resource for students pursuing a Master of Business Administration (Human Resource Management) (MBAHR). It provides an in-depth exploration of marketing management principles, techniques, and their practical applications in the business world. With 300-350 pages of comprehensive content, this guide ensures thorough coverage of the syllabus, making it crucial for exam preparation.

Benefits of using this study guide:

  1. Comprehensive Coverage: Detailed explanations of all key marketing management topics, ensuring a solid understanding of marketing principles.
  2. Real-World Marketing Scenarios: Includes case studies and practical examples to illustrate the application of marketing management principles in various business contexts.
  3. Clear Structure: Organized content that is easy to follow, aiding in better comprehension and retention.
  4. Exam Focused: Designed to help students excel in their exams with a focus on important areas and potential questions.

This guide not only aids in mastering the course material but also enhances marketing management skills, critical for professional success in the human resource management field.

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