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Category | : BACHELOR‘S DEGREE PROGRAMMES |
Sub Category | : Bachelor of Arts (Vocational Studies) Tourism Management (BAVTM) |
Products Code | : BAVTM-CC-3.18 |
HSN Code | : 490110 |
Language | : Hindi |
Author | : BMAP EDUSERVICES PVT LTD |
Publisher | : BMAP EDUSERVICES PVT LTD |
University | : IGNOU (Indira Gandhi National Open University) |
Pages | : 100-130 |
Weight | : 157gms |
Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
BTMC-136 Tourism Marketing is a comprehensive course designed for students pursuing the Bachelor of Arts (Vocational Studies) in Tourism Management (BAVTM). The course delves into the fundamental principles of marketing, with a special focus on the tourism sector. Students will gain insights into consumer behavior, marketing strategies, and the effective use of digital marketing tools. Through case studies and practical examples, the course illustrates how successful marketing campaigns are developed and executed in the tourism industry.
Benefits of using this book:
How it helps in exams:
Syllabus covered (100-130 pages):
#TourismMarketing #BAVTM #IGNOU #StudyMaterial #TourismManagement
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