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Category | : BACHELOR‘S DEGREE PROGRAMMES |
Sub Category | : Bachelor of Arts (Vocational Studies) Tourism Management (BAVTM) |
Products Code | : BAVTM-CC-3.18 |
HSN Code | : 490110 |
Language | : English, English |
Author | : BMAP EDUSERVICES PVT LTD |
Publisher | : BMAP EDUSERVICES PVT LTD |
University | : IGNOU (Indira Gandhi National Open University) |
Pages | : 50 |
Weight | : 157gms |
Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
BTMC-136 Tourism Marketing is a vital component of the Bachelor of Arts (Vocational Studies) Tourism Management (BAVTM) program. This course offers comprehensive coverage of marketing strategies specifically designed for the tourism sector. By studying this course, students gain insights into practical applications of marketing principles, enabling them to devise effective marketing plans for tourism businesses.
The course includes in-depth case studies that provide real-world examples, helping students understand how theoretical concepts are applied in practice. Moreover, it prepares students for exams by covering important questions and topics that are crucial for scoring well. The course material is designed to assist students in crafting effective marketing strategies, which are essential for succeeding in the tourism industry.
Benefits of Using This Book:
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