"BCOE 142 Principles of Marketing" is an essential resource for students pursuing a Bachelor of Commerce (B.Com) degree. This book provides a thorough understanding of the core principles of marketing, ensuring complete syllabus coverage in a concise format. With 100-130 pages of clear, exam-focused notes, it is designed to facilitate quick learning and effective exam preparation.

Benefits:

• In-Depth Syllabus Coverage: Comprehensive coverage of every topic in the syllabus, ensuring a deep understanding of marketing principles.
• Exam-Oriented: Notes are tailored to help you excel in exams, with key points and essential information highlighted for easy recall.
• Clear and Accessible: Written in a straightforward and easy-to-understand manner, making complex marketing concepts accessible to all students.
• Concise and Efficient: The book’s concise format, spanning 100-130 pages, makes it perfect for quick revisions and efficient study sessions.

Whether you're preparing for exams or need a reliable reference throughout your course, "BCOE 142 Principles of Marketing" is crafted to meet all your academic needs.