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BCOE 141 Principles of Marketing | Quick Readable...
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| Category | : BACHELOR‘S DEGREE PROGRAMMES |
| Sub Category | : Bachelor of Commerce (BCOMG) |
| Products Code | : BCOMG-D-3.02 |
| HSN Code | : 490110 |
| Language | : English |
| Author | : BMAP EDUSERVICES PVT LTD |
| Publisher | : BMAP EDUSERVICES PVT LTD |
| University | : IGNOU (Indira Gandhi National Open University) |
| Pages | : 300 |
| Weight | : 199 GM |
| Dimensions | : 21.0 x 29.7 cm (A4 Size Pages) |
BCOE 141 Principles of Marketing is an essential study guide designed specifically for Bachelor of Commerce (BCOMG) students at IGNOU. This book offers an in-depth coverage of the entire syllabus, ensuring that students grasp the fundamental concepts of marketing thoroughly. With its simplified explanations, this guide makes complex marketing theories easy to understand. It adopts an exam-oriented approach, providing numerous practice questions and past exam papers to help students prepare effectively. Spanning 300-350 pages, this comprehensive study material is a must-have for achieving success in exams.
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